BFCM 2024

Best BFCM Ever: 3 Game-Changing Features for Cyber Week Success

What's New

There’s a lot of ways you can grow your list slowly over time. And then there’s tactics that have helped some DTC merchants gain more subscribers in two months than they had in an entire year.

Popup Editor

Wherever you are in your list growth journey, Postscript’s Popup Editor makes website subscriber acquisition fast and easy. Use our code-free, responsive, drag-and-drop editor to create visually appealing desktop and mobile popups.

Learn more

Enhanced Analytics

Thoughtfully crafted in partnership with leading Shopify brands, Enhanced Analytics empowers you to visualize and interpret your data so you can identify actionable insights, refine your messaging strategy and ultimately drive revenue.

Learn more

AI Infinity Testing Campaigns

AI Infinity Testing Campaigns allows marketers to spend less time trying to come up with the perfect message and expedite learnings much faster than what is possible with A/B testing, all while driving even higher ROI from Campaigns.

Learn more

Want more info about these features? Check out the recap

Watch On Demand

Bonus updates

Brand Center Enhancements

We’ve recently added new input fields like Customer Description and Industry so that you have even more opportunity to influence the model with your brand preferences. Plus, Brand Center now automatically pre-populates with information about your brand from your website, social media, and other available sources so you can get started even faster. Finally, we’ve made model enhancements behind the scenes that

BFCM Strategy Sessions

4 quick guides. 4 of the world's best SMS strategists. It's everything you need for your highest-earning BFCM yet. Check out these short, step-by-step videos to grow every part of your SMS program in time for BFCM.

Onsite Opt-in - Now a Postscript Patent

Postscript’s patented opt-in technology enables you to grow your list as fast as possible—whether you’re just starting out or already have an established subscriber base. Keep visitors on your site for improved SMS and email sign-up rates and more accurate attribution as well as increased conversion rates. Not only will this grow your SMS list 3x faster—it will help you grow your email list too.

+14%

Lift in Earnings Per Message

+10%

Lift in Orders Per Message

AI Infinity Testing Campaigns Beta Results

Since joining the beta for AI Infinity Testing Campaigns, Ridge has seen incredible results, including a 14% lift in EPM and 10% lift in Orders per Message across their AI Campaigns compared to regular Campaigns.

“Using AI Infinity Testing has unlocked a new level of personalization and efficiency in our campaigns. The ability to continually iterate and improve messaging provides valuable insights into our users, which we can apply across our SMS strategy and other channels—all while saving us valuable time. Our results so far show us that the future is here and ready to be iterated on!”